Actual product was not used during the filming of this commercial. The product shown in this commercial is for representational purposes only. All persons and claims made during this commercial were made by paid actors reading from a script and do not represent actual user experiences. Due to manufacturing variations, the product may vary slightly from the ones shown. Claims of durability based on simulated cups used in a virtual environment and may not actually perform as stated. Limited Lifetime Warranty provided so long as the company still exists. Some exclusions apply, for example; Limited Lifetime Warranty void upon first use, or if product is used in the dishwasher or microwave. Check with local authorities before throwing this cup or anything else off of a high rise building as that may be illegal. Always wear safety goggles when using a hammer. If you think $19.95 plus $14.95 S&H is too expensive for this awesome product, wait a month and check your local thrift stores and garage sales.